AFTER a wild bidding war So You Think You Can Dance and American Idol producer Nigel Lythgoe has sold the rights to his latest TV venture to Channel 9.
The British personality was in Australia to film a segment for Channel 10’s So You Think You Can Dance (SYTYCD) and pitch the format for new program Superstars Of Dance to commercial networks Seven, Nine and Ten last month, settling on Nine’s offer.
While Lythgoe and his professional partner Simon Fuller have harvested a strong working relationship with Ten through the Idol and SYTYCD franchises, in the end it was a case of money talks.
“Despite very competitive bidding from all the local commercial networks, we are thrilled to have added this exciting new series to Nine’s slate for 2009,” said Nine’s head of acquisitions Les Sampson.
While Lythgoe and his professional partner Simon Fuller have harvested a strong working relationship with Ten through the Idol and SYTYCD franchises, in the end it was a case of money talks.
“Despite very competitive bidding from all the local commercial networks, we are thrilled to have added this exciting new series to Nine’s slate for 2009,” said Nine’s head of acquisitions Les Sampson.
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